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This brilliant bbatra of art has become an indispensable part of our lives. The entire modern civilisation seems to be living and breathing this magic, which has miraculously transformed market trends and strategies.


This book, essentially deals with a scientific and logical, step-by-step My library Help Advanced Book Search.

Advertising And Sales Promotion – S H H Kazmi, Satish K Batra – Google Books

Advertising and Sales Promotion. KazmiSatish K. Excel Books- Advertising – pages. This book, essentially deals with a scientific and logical, step-by-step presentation of advertising, in the first section. The second section talks about, the dynamic concept of Sales Promotion.

The authors delve deep into this concept, integral to all market strategies, to introduce the reader to the finer points and for a clear perspective. The rapid growth of this field, its various advantages, limitation and objectives are discussed in detail.

The book studies the effect of Sales Promotion on the consumer. A book, particularly meant for students of management, specialising in marketing; it prmootion for a thoroughly educative and interesting reading.

Advertising And Sales Promotion by S H H Kazmi, Satish K Batra

Features of the Second Edition: User Review – Flag as inappropriate give us a review of this product. Advertising and Sales Promotion S. Batra Excel Books- Advertising – pages 1 Review https: